Anupama Jaiswal
Product @ Eazly | IIT(ISM) Dhanbad
- Role
- Product & Strategy at RSPL Group
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Anupama Jaiswal
On the journey of efficiently solving problems with technology.
Experience
Product & Strategy
Aug 2023 — Present · Gurugram, IN
Sole PM for 5+ platforms- Derived consumer behavior insights using ML on orders data, leading to the re-prioritization of payment methods and the implementation of a custom checkout on Paytm’s gateway, reducing order cancellations by 9%- Conducted user research to simplify the user journey by shifting from a seller-focused to a product-focused flow, increasing first-order rate by 1.7x and reducing the time-to-value (TTV) by 70%- Integrated ElasticSearch for consumers’ and sellers’ app interfaces for easier inventory search, increased search-to-order rate by 16% and improved fulfilment efficiency- Developed a dynamic homepage widget framework for real-time content customization, expected to increase campaign efficiency and user engagement- Revamped and automated the order management system, optimizing post-order processes like order status tracking, returns, refunds, cancellations, invoicing, and customer supports- Developed a time-slot based delivery system that enabled orders during stores’ off-hours, increasing orders by 10%- Automated inventory management by introducing maximum SKU caps and an out-of-stock product update system, solving stock discrepancies and boosting order fulfillment accuracy by 14%- Collaborated with the catalog team to develop variant selector & combo features, driving a 12% increase in AOV- Led end-to-end redesign and development of consumer facing website and app (20+ screens) with modern UI/UX
Education
Delhi Public School, Ranchi
High School
Indian Institute of Technology (Indian School of Mines), Dhanbad
Bachelor of Technology
2014 — 2018
Skills
- Microsoft Office
- Strategic Planning
- Java
- Geographic Information Systems (Gis)
- Microsoft Excel
- Teamwork
- Management
- Html
- Microsoft Word
- Cascading Style Sheets (Css)
- Matlab
- Microsoft Powerpoint
- Public Speaking
- Research
- Business Analysis
- Adobe Photoshop
- Content Strategy
- Environmental Management Systems
- Powerpoint
- C++
- Engineering
- Project Management
- C
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