Andrew Marlow

About Andrew Marlow

Andrew Marlow is a President and growth executive who repositions legacy brands around real consumer demand to drive both member growth and higher lifetime value, strengthening unit economics and building durable enterprise value.As President of Lindora, Andrew is leading the transformation of a 50-plus-year legacy brand from medically guided weight loss into a modern metabolic health platform focused on long-term vitality and optimal body composition. Following Lindora’s acquisition by Disrupt Health Brands in October 2025, he joined to lead the post-acquisition value creation phase—reaccelerating member growth, rebuilding lifetime value, and positioning the system for renewed franchise expansion with disciplined economics.Previously, Andrew served as Senior Vice President of Operations at Xponential Fitness, where he helped redesign the corporate operating model after rapid expansion from 50 to more than locations in five years. He streamlined organizational structure, reduced operating expense, and built scalable franchisee support across development, onboarding, and field operations for category-defining brands including Pure Barre, Club Pilates, StretchLab, and YogaSix.Earlier, Andrew was a foundational leader in Pure Barre’s growth following its acquisition by Xponential Fitness in 2018. As the first sales strategy hire, he designed the systems and operating discipline that drove a 30 percent increase in same-store sales within the first year, creating the performance consistency that supported Xponential’s public market transition in 2021. Over his tenure, Pure Barre scaled from 475 to 660 studios while delivering record-breaking post-IPO AUVs.Andrew’s approach to brand positioning and pricing power was shaped at Equinox, where he served as a General Manager and Regional Director. He learned that oversubscribed, underpriced, and operationally strained clubs destroy lifetime value, while clear offerings, elevated service, and disciplined pricing unlock higher revenue and profit with fewer, better-served members.He applied this principle following Equinox’s acquisition of The Sports Club Company, helping define Equinox Sports Clubs as a distinct, full-service category and leading the modernization of the Irvine flagship. He later applied the same model in Santa Monica by managing demand through the opening of Marina del Rey and reprogramming Santa Monica around higher service standards and differentiated offerings, including the original Precision Running Lab, which ultimately expanded into a standalone studio.

Experience

1. President

   Lindora Franchise, Llc

   Nov 2025 — Present

Education

• University of Glasgow

  Master of Arts (M.A.), Philosophy

  2005 — 2009