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Start for FreeAndie Johnson
Director & Marketing Consultant @Flex Marketing
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WORK HISTORY
Director & Marketing Consultant @Flex Marketing
Auckland, NZ
Director of company that operates Flex Marketing (Flex Services Ltd). Acting as a fractional / outsourced marketing manager, freelance consultant, contractor and project specialist; providing clients with a range of marketing and communications services that either boost internal resources or provide an outsourced marketing function. This is a flexible solution for any businesses that have a need for marketing expertise, however can\'t justify employing a senior marketer full time or on a permanent basis. Projects often include re-brands, launches, website overhauls, improvements in processes and systems – all calling on generalist marketing skills. Services include graphic design, having professionally trained to cater for a comprehensive range of client creative requirements using the Adobe Creative Suite.Started freelance consulting and contracting upon move back to NZ in 2007 in a casual capacity. This included continued remote work for Homebase (UK) part time for six months, some consultancy for Draft FCB advertising, a couple of contracts with Warehouse Stationery. And continued to undertake freelance work, including sub-contracting for Marketing Stem & Graphic Edge, as a sideline whilst employed in roles below. Currently do ongoing outsourced marketing for Nexia Auckland (chartered accountants/business advisory - formerly Hayes Knight), Bonson (manufacturer and importer of packaging solutions), Martin Personnel (recruitment), and ad-hoc support for a number of other businesses.
EDUCATION
Media Design School
Diploma in Graphic Design, Adobe Photoshop, Indesign and Illustrator
University of Auckland
Bachelor of Commerce, Marketing
Westlake Girls High School
A Bursary, English, Art, History
SKILLS
ABOUT ANDIE JOHNSON
Hello! I help small and medium businesses that want to grow either by providing strategic marketing services or by stepping in as a fractional / outsourced marketing manager. Being fractional means part time hours while being fully committed to serving the needs of my clients who benefit from senior level experience they may otherwise not be able to justify if they had to employ someone full time. My skills as a marketing communications professional and experienced graphic designer are combined to provide a comprehensive solution that sometimes sees my clients developing an in-house marketing function as they start to see the benefits of marketing efforts. I then support that transition; helping to recruit and mentor junior marketers on their behalf and continue to offer support with marketing strategy.I also act as a freelance marketer and marketing consultant for particular projects such as copywriting, content creation, brand overhauls, website builds, and more.I\'ve helped clients from all sorts of industries with their marketing. In fact, I\'ve been involved in over 40 different industries since starting Flex Marketing and that\'s on top of those I worked for as an employee in NZ and the UK – including these big brands; Homebase, Selfridges, DFS Galleria, Diners Club, Stonebridge International and Providian Financial. A common theme throughout my career has been playing a leading role in business transformation projects. Since starting Flex Marketing I’ve been involved in over 15 branding projects, created a dozen websites, nearly 30 marketing plans and many process improvements. I am passionate about great communication, solid strategy and effective planning. I really enjoy writing and designing. I am famous for having an eye for detail and being creative. I love to make a difference.My clients are SMEs; mainly services and B2B. I particularly enjoy helping professional services businesses – although I already work with a couple of professional services clients, I am keen to take on more. I have great experience to leverage across these industries and they are always awesome to work with!I have been working with some clients for several years and one over a decade. They tend to either be stretched internally for doing their own marketing, don\'t employ people with marketing experience or need senior experience. I am most appreciated by clients for providing a different perspective, guidance on the right questions to ask, making things happen and help with the detail!Find out more about me and Flex Marketing here:
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