Amy Murphy

Vice President, Growth Marketing North America @Xero

Palo Alto, CA, US
MOBILE NUMBERS
+16•••••••95

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WORK HISTORY

Mar 2024 — Present

Vice President, Growth Marketing North America @Xero

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San Francisco, CA, US

EDUCATION

2005 — 2007

Georgetown University McDonough School of Business

Master of Business Administration (MBA), Marketing

N/A

Boston University

Bachelor of Arts - BA, Psychology

SKILLS

Brand ManagementCross-Functional Team LeadershipMarketing StrategySocial MediaMarketingDigital StrategyManagementDirect MarketingProduct MarketingSocial Media MarketingLeadershipSeries 7CrpcDigital MarketingFinancial ServicesCustomer Relationship Management (Crm)Competitive AnalysisCustomer ExperienceProject ManagementProduct ManagementJiraData AnalysisStrategyProduct DevelopmentMicrosoft OfficeEntrepreneurshipSegmentationAdvertisingIntegrated MarketingStrategic PlanningMarket ResearchEmail MarketingDigital Marketing ExperienceAnalyticsBusiness Strategy

ABOUT AMY MURPHY

Amy is a strategic, pioneering marketer with entrepreneurial zest and strategy experience in CRM-driven industries. Amy has a strong record of success spearheading end-to-end channel strategy development that builds strong brands, optimizes customer engagement, enhances competitive distinction, and drives revenue and performance. Amy has exceptional team-leadership capabilities. Amy is well-respected for shedding the status quo and embracing fresh and alternative thinking in addressing complex and challenging product issues.

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