Amy Murphy
Vice President, Marketing (North America) and Global Brand Performance @ Xero | MBA
- Role
- Vice President, Growth Marketing North America at Xero
- Location
- Palo Alto, CA, US
- LinkedIn followers
- 500 followers
About Amy Murphy
Amy is a strategic, pioneering marketer with entrepreneurial zest and strategy experience in CRM-driven industries. Amy has a strong record of success spearheading end-to-end channel strategy development that builds strong brands, optimizes customer engagement, enhances competitive distinction, and drives revenue and performance. Amy has exceptional team-leadership capabilities. Amy is well-respected for shedding the status quo and embracing fresh and alternative thinking in addressing complex and challenging product issues.
Experience
Vice President, Growth Marketing North America
Mar 2024 — Present · San Francisco, CA, US
Education
Georgetown University McDonough School of Business
Master of Business Administration (MBA), Marketing
2005 — 2007
Boston University
Bachelor of Arts - BA, Psychology
Skills
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Social Media
- Marketing
- Digital Strategy
- Management
- Direct Marketing
- Product Marketing
- Social Media Marketing
- Leadership
- Series 7
- Crpc
- Digital Marketing
- Financial Services
- Customer Relationship Management (Crm)
- Competitive Analysis
- Customer Experience
- Project Management
- Product Management
- Jira
- Data Analysis
- Strategy
- Product Development
- Microsoft Office
- Entrepreneurship
- Segmentation
- Advertising
- Integrated Marketing
- Strategic Planning
- Market Research
- Email Marketing
- Digital Marketing Experience
- Analytics
- Business Strategy
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