Amanda Paredes

Savvy Brand Marketer | International Business & Franchise Natural | Project Management Ninja | Bilingual Digital Media Champion

Role
Brand Director at The Infinite Agency
Location
Dallas-Fort Worth, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Amanda Paredes

I’m a growth marketing leader who turns creativity, data, and technology into scalable results. For more than a decade, I’ve led national campaigns and cross-functional teams that drive measurable growth across acquisition, engagement, and retention.At The Infinite Agency, I guide integrated strategies for brands like Twin Peaks and Smoothie King — connecting storytelling with analytics and automation to accelerate performance. My approach blends creative intuition with operational rigor, empowering teams to test, learn, and move faster.I’m especially focused on how AI and emerging technologies are reshaping marketing — from personalization and automation to the creative process itself. I thrive on helping brands and people grow smarter together.

Experience

  1. Brand Director

    The Infinite Agency

    Apr 2024 — Present · Dallas, TX, US

Education

  • The University of Texas at San Antonio

    Bachelor of Business, Marketing

    2005 — 2009

  • Americas High School

    Diploma

    2001 — 2005

Skills

  • Trade Shows
  • Time Management
  • Branding & Identity
  • Social Networking
  • Brand Awareness
  • Social Media Marketing
  • Press Releases
  • Media Planning
  • Newsletters
  • Budgets
  • Brand Development
  • Brand Management
  • Marketing Strategy
  • Marketing Research
  • Public Speaking
  • Marketing Communications
  • Facebook
  • Campaigns
  • Sponsorship
  • Sales
  • Email Marketing
  • Field Marketing
  • Management
  • Event Management
  • Project Management
  • Budgeting
  • Relationship Marketing
  • Online Marketing
  • Public Relations
  • Media Relations
  • Market Research
  • Social Media
  • Sports Marketing
  • Marketing
  • Advertising
  • Organizational Leadership
  • Copywriting
  • Event Planning

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Amanda Paredes — Brand Director at The Infinite Agency in Dallas-Fort Worth, TX, US | Unifers