Alexis Davis Smith

WORK HISTORY

EDUCATION

SKILLS

ABOUT ALEXIS DAVIS SMITH

I am an enterprise communications and brand reputation executive with more than 30 years of experience advising global organizations at the intersection of strategy, culture, and stakeholder trust.Throughout my career, I have partnered with C-suite and senior leadership teams to shape integrated communications strategies that align business priorities with compelling narrative, strengthen reputation, and drive measurable organizational impact. My work spans highly visible consumer brands and complex, regulated industries—where clarity, credibility, and cultural intelligence are essential.As founder and CEO of PRecise Communications, I have led enterprise-level communications and brand initiatives for organizations including Coca-Cola, Toyota, Lexus, Pfizer, and MassMutual. I have guided leadership teams through high-visibility launches, moments of societal inflection, and evolving market expectations—translating business strategy into cohesive internal and external engagement programs that build trust and long-term momentum.My expertise includes:• Enterprise communications and brand strategy• Executive advisory and thought leadership positioning• Reputation and issues management in regulated environments• Integrated stakeholder engagement and brand experience strategy• Multicultural and inclusive market growth• Cross-functional and agency team leadership• Narrative development grounded in research and dataEarlier in my career, I co-founded Ketchum’s African American Markets Group—the first in-house multicultural practice at a global PR firm—and later helped launch The Change Agencies, a national collective focused on authentic engagement across diverse communities. These experiences strengthened my ability to align brand, culture, and business strategy in ways that resonate across stakeholders and markets.Recognized as a PRWeek Woman of Distinction and PRNews Top Woman in PR, I am known for executive presence, strategic judgment, and the ability to guide respected organizations through complexity with clarity and confidence.