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Start for FreeAleksandra Wieliczko
Senior Manager Global Portfolio Management (Medical Gloves), Business Division Risk Prevention @HARTMANN GROUP
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WORK HISTORY
Senior Manager Global Portfolio Management (Medical Gloves), Business Division Risk Prevention @HARTMANN GROUP
Contribution to the establishment and execution of targeted strategy for a designated area within Business Division Risk Prevention to meet growth targets,Driving product development pipeline considering customer needs and BDRP value proposition on infection prevention and customers process improvement,Monitoring continuously market trends and developments, competitor activities in order to optimally influence the development and positioning of the assigned product range,Product Lifecycle Management and Brand Management for the area of responsibility: from idea generation to launch to exit, adhering to HARTMANN processes (e.g. PLM, Labelling),Defining the positioning and claims with appropriate level of evidence for the assigned products as well as conception and initiation of usability studies,Management of projects adhering to HARTMANN standards,Working closely with healthcare professionals in the in-patient sector in order to create and be responsive to a deep market understanding.
EDUCATION
Aalborg University
International Business Economics
Uniwersytet Ekonomiczny w Poznaniu
International Relations - International Business
Uniwersytet Ekonomiczny w Poznaniu
PhD studies
ABOUT ALEKSANDRA WIELICZKO
Experienced Product Marketing Manager with 19 years professional history in Marketing and Product Management departments. Effective, structured, creative and communicative team player, with strong focus on results. Expert in Product Management B2C & B2B, Portfolio Management, Product Creation, Project Management.
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