Unlimited Email and Phone number
Everything you need to reach more inboxes and close more deals
Unlimited Contact Only at$79
Alejandro Lee Lau
Jr Brand Manager @Hisense Mexico
Signup · Get unlimited contacts
WORK HISTORY
Jr Brand Manager @Hisense Mexico
MX
Brand alignment regarding communication, retail execution, and digital performance to strengthen market positioning.Drive Creative and Product Marketing across Consumer Electronics and Home Appliances, overseeing the full creative area including concept development, design, and asset generation.Owner of Hisense’s Social Media, Influencer Marketing, and KOL strategy, managing platforms, ambassadors, and partnerships to maximize reach, engagement, and brand relevance.Development and execution of high-impact campaigns linked to global sponsorships such as the FIFA World Cup 2026, ensuring consistency and performance across all touchpoints.Collaboration with cross-functional teams and manage agencies (creative, PR, digital, media) to deliver integrated campaigns, optimize performance, and translate insights into effective consumer communication, translating complex consumer insights and business objectives into simple, smart, and compelling consumer-facing communication that resonates with target audiences.
EDUCATION
CENTRO diseño | cine | televisión
Community Management
Tecnológico de Monterrey
Especialidad, Relaciones públicas, publicidad y comunicación aplicada
Tecnológico de Monterrey
Licenciatura, Marketing & Communication
EBAC - Escola Britânica de Artes Criativas e Tecnologia
Digital Marketing & Contents Specialty, Marketing
ABOUT ALEJANDRO LEE LAU
Brand Manager at Hisense Mexico leading integrated marketing strategies across Consumer Electronics and Home Appliances. Proven track record in driving business growth through the combination of creativity, data, retail execution, and digital performance.Experienced in executing high-impact campaigns tied to global sponsorships such as the FIFA World Cup 2026, while building scalable brand ecosystems that connect social media, influencer marketing, and performance marketing.Recognized for delivering measurable results, optimizing creative production, and accelerating campaign performance through data-driven decision-making and innovation.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.