Aleesha Singh

About Aleesha Singh

Aleesha Singh is a student at Arizona State University, studying Journalism & Public Relations with a minor in French Language. She is excited to graduate with a bachelor\'s degree in May 2023, then go on to receive a Master\'s in Mass Communication from Arizona State in May 2024. Aleesha is a Digital Audiences Strategist at The Cronkite Agency, a robust strategic communications agency that allows students to gain real-world experience serving corporate and non-profit clients. Previously, Aleesha was a Communications Intern at The Center for Reinventing Public Education where she was responsible for creating media toolkits, organic social content and email campaigns. She is also a member of Delta Gamma and has held several leadership roles throughout her time as a member. Most notably, Aleesha served as the chapter\'s first Director of Diversity, Equity and Inclusion where she led initiatives to further educate herself and her peers. Aleesha is passionate about digital marketing, social media and public relations. She is looking forward to a future in these ever-changing fields.

Experience

1. Lifecycle Marketing Intern

   IPSY

   May 2023 — Present

   Work with Lifecycle Marketing Team to acquire customer upgrades through email marketing and SMS campaigns * Collects and analyzes analytics to inform future strategy * Uses A/B testing techniques to optimize email and SMS campaigns

Education

• Jackson High School

  High School Diploma

  2016 — 2020

• Arizona State University

  Bachelor's degree, Walter Cronkite School of Journalism and Mass Communication

  2020 — 2023