Aj MacHt
Financial Services Solutions Sales Leader
- Role
- Co-founder Board Member at Orkestra Inc
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Aj MacHt
Dynamic and results-driven executive leader with a proven track record of driving transformative growth across financial services. As Executive Director at Vericast, I lead high-impact sales and strategy initiatives that deliver measurable ROI for top-tier banks and credit unions.With deep expertise in consumer banking, I specialize in helping financial institutions unlock new revenue through data-driven marketing, personalization, and omnichannel campaign execution. In various industries from FINS, HLS, CPG-R to Technology, I’ve built and led high-performing teams, cultivated C-suite relationships, and consistently exceeded revenue targets by aligning innovative solutions with client goals.My influence spans across growth, strategy, digital transformation, and customer lifecycle excellence. I’m known for turning complex challenges into scalable opportunities, and for being a trusted advisor to executives navigating competitive and regulatory landscapes.
Experience
Co-founder Board Member
May 2020 — Present
Orkestra turns on omnichannel journey engagement with Salesforce Marketing Cloud. Instead of waiting quarters, spending tons of money and wasting time, Orkestra will enable and active journeys, surface business driving data and continuously enrich your Customer 360
Education
Butler University
Telecommunication Arts, Telecommunication, Computer Science, Marketing, Law, Advertising
1998 — 2001
Skills
- Business Strategy
- Account Management
- Sales
- Online Advertising
- Exacttarget
- Targeted Advertising
- Strategic Partnerships
- Lead Generation
- Sponsorship Sales
- Direct Sales
- New Business Development
- Advertising
- Marketing Strategy
- Software as a Service (Saas)
- Business Development
- Digital Marketing
- Partnership Marketing
- Integrated Marketing
- Business Analysis
- Technology
- Crm
- Management
- Sales Process
- Email Marketing
- Social Networking
- Social Media Marketing
- Sports Management
- Salesforce.com
- Customer Relationship Management (Crm)
- Public Speaking
- Sponsorship
- Business Process
- Digital Strategy
- Leadership
- Sem
- Strategy
- Social Media
- Sports Marketing
- Online Marketing
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