Zahra Faraji
Marketing Business Analyst @Halo Resto
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WORK HISTORY
Marketing Business Analyst @Halo Resto
Paris, FR
Digital Ecosystem Design: Optimized the restaurant’s digital presence (Instagram, Google Business, Web) to enhance customer acquisition and reservation flow- Data-Driven Operations: Streamlined inventory and procurement processes (Metro) using data-backed analysis to manage budgets and reduce waste- Customer Experience: Re-engineered the physical and digital customer journey, improving brand ambiance and interpersonal communication in high-pressure environments.
EDUCATION
University of Tehran
Master's degree, Industrial Engineering Project Management
Kharazmi University
Bachelor's degree, Industrial Engineering
Grenoble Ecole de Management
Master's degree, Digital marketing and Data analytics
ABOUT ZAHRA FARAJI
Product Enthusiast with a track record in enterprise, B2B, and B2B2C platforms serving users. Specialized in designing Products that empower data-driven decision-making, focused on user requirement discovery and stakeholder alignment with key achievements in user activation and retention.Passionate about driving business growth and creating value through innovative solutions. I’ve always been driven by the idea of helping businesses grow and contribute new values to the world. With a deep passion for technology and software products, I have focused on gaining hands-on experience in product development and project management.My journey so far has allowed me to align cross-functional teams with the product\'s user needs, enabling seamless collaboration. I have honed my skills in B2B business environments, building strategic solutions that deliver impactful results.Currently, I’m focused on expanding my knowledge in marketing, data analytics, and customer acquisition strategies, recognizing that understanding and connecting with the right audience is crucial for a product’s success.My vision is to leverage my diverse experiences and education to deliver valuable, user-centered products to the world, helping businesses thrive and innovate in the digital age.
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