Zeeshan Ali
Global Integrated Media & Digital Comms Lead @Reckitt
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WORK HISTORY
Global Integrated Media & Digital Comms Lead @Reckitt
Slough, GB
EDUCATION
Lancaster University
MBA
SKILLS
ABOUT ZEESHAN ALI
With 17 years of experience in integrated media and digital communications, I am a passionate and results-oriented leader who thrives on developing and implementing effective Integrated performance marketing strategies. I currently lead the media and digital comms process, deliverables, and implementation for priority markets and brands at Reckitt. My core competencies include integrated communication planning, data-driven audience segmentation, full funnel activation, cross functional stakeholder and budget management. I have a proven track record of driving growth, efficiency and innovation by working with cross-functional teams and managing creative, media agency, and tech partners. I am constantly exploring the role of technology in delivering actionable insights to drive personalized and meaningful consumer experience.
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