Zachary Gajdel

Lead, Campaign & Creative Manager @Amazon

Toronto, ON, CA

Leading 10 fellow CCMs and managing 50 high-value clients in ad spend) representing $5MM+ in 2024 ad revenue, I provided the creative strategy, execution and optimizations through data analysis for 125 campaigns while securing an additional $115,150 in ad product upsells contributing to the 30% YOY revenue growth of my accounts.• As the global Prime Day Events Lead, I oversaw a team of 9 Prime Day program experts to drive execution within each of their scoped roles, delivering end-to-end campaign setup training and implementing a new worldwide ad launch verification process that helped reduce CCM execution participation by 61% and eliminated the cost of 2 full-time CCMs while maintaining a strong ad CX and Amazon’s high advertiser support bar.