Yuganti Padwalkar

Marketing Specialist @Bharati Vidyapeeth

Pune, IN

Built the marketing function from the ground up, including hiring, team structuring, and process workflows.Develop and execute the digital marketing strategy across Google Ads, Meta campaigns, and WhatsApp communication.Managing the SEO roadmap in coordination with the agency, ensuring continuous improvement in search rankings.Led print advertising campaigns, from creative ideation to selecting top publications for maximum reach and impact.Design and implement multi-channel brand campaigns that align with BVDU’s academic calendar and admission cycles.Create monthly social media content calendars, admission promos, and communication plans tailored to various academic programs.Collaborate closely with internal stakeholders — faculty, admissions, and leadership — to maintain consistency in messaging and drive strategic outcomes.Focus on brand uplift and institutional storytelling, helping position BVDU as a progressive, student-focused university.Collaborate with agencies and other vendors for publicity and advertising.