Youssef Sfeir

Product Manager - Cvrm @AstraZeneca

Courbevoie, FR

Assisted in the development and implementation of promotional campaigns, including the creation of marketing tools, proposal of new materials, and internal validation- Coordinated operational deployment in collaboration with field teams, focusing on supporting the sales force and monitoring campaign effectiveness- Contributed to the execution of the marketing mix: integration of digital, multichannel, and medical congress activities into the product strategy- Collaborated cross-functionally with internal teams (medical, regulatory, sales) to ensure consistency and maximize the impact of marketing initiatives.

Grenoble Ecole de Management

MS, Biomedical Management

Lebanese American University

Bachelor of Pharmacy - BPharm, Pharmacy

CSJA

Lebanese Baccalaureate, Life Sciences