Yasmin Nicholson-Mayer

Content & Marketing Manager @Vestel Holland B.V. Germany Branch Office

Munich, DE

At Vestel, one of Turkey’s leading manufacturers of consumer electronics and home appliances—producing for brands such as Toshiba, JVC, Telefunken, and Daewoo—I worked as a Marketing Manager focused on content performance and creative execution.I optimized SEO across multiple product detail pages on major retail platforms to increase visibility and sales. I also conceptualized and launched high-impact newsletter campaigns, and drove marketing initiatives across digital channels, including influencer ads on Instagram and TikTok, Digital-Out-of-Home placements, and Amazon Sponsored Products.Additionally, I proactively secured content partnerships, including a successful collaboration with the streaming platform Joyn, expanding brand reach and relevance in competitive markets.