Yamini Joshi
Digital Marketing Specialist @Cognizant
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WORK HISTORY
Digital Marketing Specialist @Cognizant
Gurugram, IN
Employed Salesforce to track and manage client interaction, and other reporting tools to identify trends, optimize strategies, and enhance overall campaign effectiveness.• Utilized payment processing tools and reconciliation, ensuring accurate and timely transaction.• Developed and maintained ad tracking and reporting systems to ensure accurate data collection and analysis.• Proficient in digital advertising platform such as Ads manager. • Worked closely with clients, agencies, and internal team to align campaign strategies with business objectives and deliver high-quality••Utilized Salesforce, JIRA, and internal ad management tools to track campaign workflows and maintain operational efficiency.•Monitored campaign pacing, budget utilization, and key KPIs using internal tools and analytics dashboards; provided timely insights and recommendations.
EDUCATION
Kumaun University, Nainital
Bachelor of Commerce - BCom
ABOUT YAMINI JOSHI
The goal is to secure a challenging position in a reputable organization to expand my learnings, knowledge, and skills, while making a significant contribution to the success of the company.•Proficiency with advanced knowledge of word, excel,tally ERP Salesforce and client based software.
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