William Lusted

WORK HISTORY

EDUCATION

ABOUT WILLIAM LUSTED

Atombit are the Transformation Partner helping ambitious organisations make Data & AI their greatest competitive edge, bringing human ingenuity & incredible technology together in harmony to accelerate business outcomes. Atoms + Bits.As Director of Growth at Atombit, I am passionate about helping businesses drive true value and outcomes from their greatest untapped asset, their data. We deliver a deep partnership, building upon this critical intelligence layer to drive real time customer & operational value through analytics and AI solutions. Where we deliver proven outcomesAt Atombit, we work with organisations ready to move from potential to impact. Here’s where we consistently make that happen:🤖 Generative & agentic AI Adoption: Helping teams go beyond the hype and embed AI where it genuinely changes how work gets done. From use-case discovery to rollout, we make adoption stick. Data Strategy, Enrichment & Foundational Builds: Great AI & deep insight starts with great data. We help organisations get the fundamentals right. clean, connected, and built to scale so every insight you draw from it is one you can trust. Regulatory Compliance: Compliance doesn’t have to mean slowing down. We help organisations meet regulatory demands with confidence, using intelligent data and AI-driven systems to stay ahead of requirements rather than scrambling to meet them. For one leading UK Retail Bank, we took harmful case coverage from 2% to 100%, transforming a critical compliance gap into a fully controlled, auditable process. Communication Strategy: Growth isn’t just a product problem, it’s a messaging one too. We help teams articulate their value clearly, internally and externally, so the right people understand what’s possible. Intelligence at Scale: Moving from one-off reports to always-on intelligence. We help organisations build the systems and culture to make data-informed decisions a daily habit, not a quarterly event. What I believeThe organisations winning with AI and data right now aren’t necessarily the ones with the biggest budgets — they’re the ones who got the foundations right, asked better questions, and backed their people to act on the answers.That’s what we help build at Atombit.🤝 Let’s connectIf you’re navigating AI adoption, closing compliance gaps, or trying to make data genuinely work for your organisation — I’d love to hear what you’re working on. Drop me a message or connect below.