Unlimited Email and Phone number
Everything you need to reach more inboxes and close more deals
Unlimited Contact Only at$79
Wescley Pugliese
Product Head @Natura
Signup · Get unlimited contacts
WORK HISTORY
Product Head @Natura
São Paulo, BR
Inovation Team Launching the main website Natura.com.br for retail-Managed from process from ideation to launch-Led RFP process to source and assess agency for site development-Managed remote agency through requirement definition, design, testing, information security review, and launch-Currently growing the site to scale through integrated marketing program that leverages field sales representatives, viral growth strategies, and other digital marketing tools- Working with scrum teams as product owner to ensure all product requirements were clearly defined and delivered- Defined MVP feature set, product launch strategy, development requirements, execution milestones, test plan, and post-launch roadmap-Managing and collaborated with UX designer to create end-to-end purchase and engagement; conducting multiple usability studies to validate and improve user experience.Working with Finance, Legal, Analytics, Engineering, Marketing, and Sales teams to gather stakeholder requirements
EDUCATION
Universidade Federal de Ouro Preto
Bachelor's degree
Centro Federal de Educação Tecnológica de Minas Gerais
Master's degree
FGV - Fundação Getulio Vargas
Master of Business Administration - MBA
SKILLS
ABOUT WESCLEY PUGLIESE
I am passionate about how our digital experiences need to be more personalized, more…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.