Wei Zhang

Marketing Officer @Ukec United Kingdom Education Centre

Reading, GB
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WORK HISTORY

Oct 2025 — Present

Marketing Officer @Ukec United Kingdom Education Centre

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Reading, GB

Grew a Reading student community and sustained engagement with targeted updates, leveraging community operations to convert members into offline events, averaging a 40% attendance conversion per event. • Scaled sign-ups via a sponsorship-led proposition rather than 1:1 outreach; delivered engagement events and content.

EDUCATION

N/A

Henley Business School

Master of Science - MS, Digital Business and Data Analystics

N/A

University of Reading

Master of Science - MS, Digital Business and Data Analytics

ABOUT WEI ZHANG

With 10+ years of experience in L&D and digital learning, I specialise in delivering AI-enhanced learning solutions and scalable learning workflows. I work at the intersection of learning design, technology, and innovation. Holding an MSc in Digital Business, I combine systems thinking with hands-on experience designing and building learning solutions.What I Do:• AI-Enhanced Learning Design: Using GenAI and automation tools to prototype learning solutions and enhance learning effectiveness.• Scalable Learning Workflows: Designing end-to-end learning architectures from concept to final delivery.• Learner-Centred Solutions: Designing modular courses, VLE-based experiences, and interactive learning products across Corporate, Higher Education, and EdTech contexts.I have worked extensively in cross-cultural environments, collaborating with diverse global teams. I continue to explore emerging EdTech tools to improve learning effectiveness and delivery. Open to connecting.

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Wei Zhang — Marketing Officer at Ukec United Kingdom Education Centre in Reading, GB | Unifers