Vinayak Shetye

Associate Director of Finance @Condé Nast India

IN

Heading Revenue Assurance, Debtors Management, Collections, Credit Control & MIS Managing financial operations for Vogue, GQ, Condé Nast Traveller, and Architectural Digest across Print, Digital, Content,Events and Subscription/Circulation Revenue Assurance & Financial Oversight•Handling complete revenue processes — billing, reconciliation, and collections — across multiple business units•Managing barter deals, agency incentives, and export debtor accounts, with full compliance under FEMA guidelines•Successfully led the launch of Workday for Order to Cash (O2C) in India, making it the first country to use Workday for these operations Debtors Management & Collections•Driving timely collections and reducing overdue payments to improve cash flow•Working closely with legal teams on defaulting clients and recovery actions•Collaborating with finance, sales, and external partners to solve collection-related issues smoothly Credit Control & Risk Management•Setting credit limits and terms, and regularly reviewing them to protect company revenue•Checking client creditworthiness, managing credit holds, and resolving disputes•Ensuring all credit processes follow the rules and are cleared on time MIS Reporting & Insights•Creating dashboards and reports that track DSO, ageing, overdue payments, and future collections•Using data to improve decisions, automate processes, and strengthen financial controls•Supporting management with custom reports for better business insights Key Skills:Order to Cash | Revenue Assurance | Collections & Credit Control | Export Debtors & FEMA Compliance | Advertising Billing | Barter & Agency Incentives | Workday O2C Implementation | MIS & Analytics | Legal Recovery | Financial Reconciliation | Media Revenue – Print, Digital, Events, Subscription

University of Mumbai

Bechelor , Business/Commerce, General

Welingkar Institute of Management

PGD in Advertising & PR, Public Relations, Advertising, and Applied Communication

Sikkim Manipal University - Distance Education

Master of Business Administration (M.B.A.), Marketing