Vinay Kulkarni
Senior Marketing Analyst @Madhus Garage Equipment
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WORK HISTORY
Senior Marketing Analyst @Madhus Garage Equipment
Bengaluru, IN
EDUCATION
Karnataka University, Dharwad
Bachelor’s Degree, Computer Application (B.C.A)
JSS Banashankari Arts,Commerce & S.K.Gubbi Science College, Vidyagiri Dharwad
Pre-university course (11th & 12th), Science Stream - Physics Chemistry Math Statistics
Leeds Beckett University
Master of Business Administration (M.B.A.)
Pavan English Medium High School
SSLC
ABOUT VINAY KULKARNI
Marketing & Business Development Professional | SaaS | B2B Growth | Demand GenerationWith 7+ years of experience in marketing and business development, I’ve supported B2B SaaS companies in scaling their presence through targeted campaigns, lead generation strategies, and collaborative go-to-market execution. I’ve worked across startups and enterprise-level firms, aligning marketing with business goals for real impact. My Core Expertise Includes:B2B & SaaS Marketing: Expertise in product positioning, messaging, and executing multi-channel campaigns.Lead Generation & Sales Enablement: Driving pipeline growth through strategic outreach, collateral development, and CRM support.Go-To-Market Strategy: Assisting in GTM planning through competitive research, target segmentation, and positioning.Email & Campaign Marketing: Proficient in Pardot for managing targeted lead-nurturing and product launch campaigns.Event & Vendor Management: Coordinated with vendors and supported booth presence and content planning for global events like the Frankfurt and London Book Fairs.Cross-Functional Collaboration: Partnering with sales, product, and external vendors to align marketing initiatives with business objectives.Remote & Global Collaboration: Experience working with international teams, ensuring marketing strategies resonate across diverse markets. Open to remote and global opportunities where I can contribute to scalable marketing strategies and drive sustainable business growth.Let’s connect and discuss how I can help add value to your team!
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