Vikram Som
Performance Marketing Executive @Red Realm-A Digital Marketing Agency
Signup · Get unlimited contacts
WORK HISTORY
Performance Marketing Executive @Red Realm-A Digital Marketing Agency
Delhi, IN
Managing performance marketing campaigns across Meta and Google for B2B SaaS and D2C brands, with a focus on lead generation, ROAS, and high-quality conversions.Key Responsibilities:• Executed full-funnel paid media strategies across Meta and Google Ads tailored to both B2B and D2C business models.• Developed high-impact landing pages optimized for conversions through messaging alignment and CRO tactics.• Created conversion-focused ad creatives with compelling hooks and strong CTAs.• Continuously monitored KPIs, implemented A/B tests, and iterated strategies to drive campaign efficiency.Key Achievements:• Delivered 17x ROAS over 2 months for two D2C brands via Meta Ads lead-gen funnels.• Reduced CPL by 64%(from to ₹1,800) for a B2B SaaS brand through advanced targeting and creative testing.• Generated high-quality real estate leads using location targeting and refined interest segmentation.
EDUCATION
GrowthSchool
Performance Marketing Bootcamp
Vidya Bharati Public School - India
Senior Secondary – PCM (Physics, Chemistry, Math)
Amity University
B.Tech – Computer Science
ABOUT VIKRAM SOM
Driving Business Growth with High-Converting Ad Strategies across Meta, Google, and LinkedIn With over 3 years of hands-on experience in performance marketing, I specialize in helping businesses scale profitably through ROI-focused ad funnels. Having managed over ₹5Cr+ in media spend, I’ve consistently delivered 2.8x ROAS across e-commerce, lead generation, and B2B campaigns, creating measurable results for clients at various stages of growth. My core expertise includes: Paid Media Strategy: Facebook, Instagram, Google Search/Display, LinkedIn Ads Conversion-Driven Campaigns: From ad copy optimization to landing page A/B testing, I ensure every element is designed to convert. Analytics & Optimization: I focus on performance metrics, audience targeting, and budget scaling to continuously improve results. I’ve had the pleasure of working with startups and growing D2C brands, giving me unique insight into how to move the needle at each stage of business growth. My approach blends creativity with data-driven decisions to ensure every campaign drives tangible impact and aligns with business goals. Currently, I\'m focused on advancing my expertise in ads and building my own digital marketing agency to support entrepreneurs looking for results-driven campaigns. Let’s Connect if you’re looking to: Maximize your ad ROI Launch or scale profitable campaigns Explore collaboration or freelance opportunities I’m open to freelance projects, consulting, and full-time opportunities.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.