Victoria Belknap
Digital Marketing Director @Food for the Hungry, Inc.
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WORK HISTORY
Digital Marketing Director @Food for the Hungry, Inc.
Phoenix, AZ, US
Lead digital marketing department, enhancing global non-profit\'s revenue and digital presence.Direct global site content and design to continuously improve UX/UI.Increase customer base and LTV through strategic digital campaigns to attract, engage and retain.Oversee web design, development, PPC, social media, content writing and design.Plan and manage annual marketing budget to exceed revenue and subscription goals.Optimized digital marketing tactics, boosting donor conversions by 30%.Spearheaded a data-driven marketing strategy, enhancing donor engagement by 200%.
EDUCATION
Southern Illinois University, Carbondale
Master of Arts, Mass Communications and Media Arts
Southern Illinois University, Carbondale
Bachelor of Arts, Political Science and Government
SKILLS
ABOUT VICTORIA BELKNAP
Comprehensive digital marketing, content and customer experience professional • Strong leader that takes on challenging projects, builds exceptional teams and drives significant ROI• Data-based philosophy in building strategies, planning campaigns and executing brand programs• Corporate and agency background in B2C and B2B environments as well as B2G • 15+ years of marketing and eCommerce experience in a variety of industries• Versatile and able to serve many roles and functions• Can quickly crystallize and actualize business goals
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