Victoria Morris

Vice President Martini @Bacardi

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2020 — Present

Vice President Martini @Bacardi

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EDUCATION

N/A

Harvard Business School

Business Administration and Management, General

SKILLS

CopywritingEvent ManagementDigital StrategyMarketing CommunicationsBrand ArchitectureCreative DirectionOnline AdvertisingDigital MarketingRelationship MarketingIntegrated MarketingCreative StrategyPublic RelationsOnline MarketingMedia PlanningProduct LaunchBrand DevelopmentBrand ManagementMarketing StrategyLuxury GoodsSocial MediaRetailDirect MarketingDigital MediaSponsorshipCorporate CommunicationsProduct MarketingBrand AwarenessMarketing ManagementEmail MarketingStrategyE-CommerceManagementCorporate BrandingSocial Media MarketingAdvertisingMarketing

ABOUT VICTORIA MORRIS

With ten years of executive leadership at Bacardi, I have lead brand strategy, creativity, innovation & cultural relevance with the consumer at the heart. Currently, as Vice President of MARTINI, I have led the full repositioning and brand strategy redefining an iconic brand for sustainable profitable growth. I\'ve successfully developed a 360 global brand platform/ programmes which are being executed in all our global markets driving growth and brand equity. Previously, I guided Bombay Sapphire to new heights with innovative marketing campaigns. My core competencies lie in crafting impactful culturally relevant marketing strategies, inspiring teams, creating value, collaborating cross functionally and my ability to demonstrate resilience and agility in the ever changing environment.

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Victoria Morris — Vice President Martini at Bacardi in London, GB | Unifers