Victoria L

Digital Marketing Executive @5ms

GB

5MS is leading e-commerce agency in West Midlands. As a Marketing Executive, I lead and execute data-driven marketing campaigns from strategy to implementation, driving business growth (+20% in one year). My expertise spans across multiple areas of digital marketing, including- Strategic Growth & Business Development: Conducting in-depth competitor analysis, identifying market opportunities, and managing key partnerships to expand business reach- SEO & Content Strategy: Optimizing online visibility through advanced SEO techniques, high-quality content creation, and compelling copywriting- Digital Advertising & UX: Managing paid advertising campaigns, building high-converting landing pages, and enhancing user experience through UX design principles- Creative Direction & Branding: Overseeing graphic design, video production/editing, and branding initiatives to ensure a cohesive and impactful brand presence- AI & Innovation: Integrating AI-driven marketing solutions to enhance efficiency and engagement- Leadership & Training: Managing and mentoring a team of Digital Marketing Assistants while providing training sessions to develop future marketing talent- Sales & Product Development: Assisting in sales pitches, conceptualizing products, and crafting marketing strategies that align with business goals.My role is a dynamic blend of creativity, strategy, and leadership, ensuring that marketing efforts contribute directly to business success.