Victoria Demazel Martins
Directrice De La Marque Et De La Communication Interne (Membre Du Codir) @Gecina
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WORK HISTORY
Directrice De La Marque Et De La Communication Interne (Membre Du Codir) @Gecina
Ville de Paris, FR
EDUCATION
ESCE, Ecole Supérieure du Commerce Extérieur, Paris- la Défense
Master
ABOUT VICTORIA DEMAZEL MARTINS
Specialized in internal communications and employer branding, with more than 7 years of experience at Havas Paris, I am now Head of Brand and Internal Communications at Gecina, Europe\'s leading office real estate company, with more than 20 billion euros of assets. My mission is twofold: to engage our 500+ employees around cross-functional and strategic issues (understanding and appropriation of messages, dissemination of corporate culture, etc.) but also to engage our external audiences, specifically around YouFirst - our offering designed for our customers, and to ensure the governance of our brands (brand architecture and platform, design and brand content).
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