Vicki Scheele
VP Product Marketing @Concentrix
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WORK HISTORY
VP Product Marketing @Concentrix
EDUCATION
The University of Manchester
Bsc (Hons), Maths and Management Sciences
SKILLS
ABOUT VICKI SCHEELE
With 25+ years in B2B tech marketing, I’ve helped many SaaS, fintech, and enterprise businesses scale and have an impact. I’ve launched products, repositioned brands, built global teams, translated complex propositions into clear, commercially powerful stories and driven demand in fast-growth and matrixed environments alike.I bring a mix of strategic clarity, creative energy, and commercial focus - shaping marketing that’s insight-led, customer-obsessed, and designed to deliver real business impact.From demand generation and product marketing to brand and partnerships, I don’t believe in silos - just joined-up marketing that drives growth. I’ve led teams through change, scaled functions from the ground up, built trusted partnerships across product, sales, and leadership and even rolled my sleeves up and built Marketo campaigns.What drives me? Building brilliant teams. Creating marketing that matters. And staying endlessly curious about the customer. Because any marketing challenge is, ultimately, all about the customer. Skills: B2B marketing, marketing strategy, demand generation, product marketing, brand marketing, sales and marketing alignment, collaboration, budget management, ROI, forecasting, team leadership, data-driven marketing, copywriting.
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