Veer Kohli
Campaign Specialist @Sutherland
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WORK HISTORY
Campaign Specialist @Sutherland
Developed tailored marketing campaigns that aligned with the specific objectives and needs of each client and drive salesMarketing Science & Analytics: Designed and executed data-driven marketing strategies to optimize ad performance and improve ROI for small and medium businesses (SMBs).Research & Measurement: Conducted media and measurement research projects to develop insights that help SMBs grow through data and science.Digital Advertising Expertise: Deep understanding of Meta’s advertising ecosystem, performance measurement, and optimization best practices.Proficiency with reporting tools such as SalesForce, Media Radar, ComScore, Adbook, Power BI, CRM, Tableau.Optimized campaigns through continuous monitoring, utilizing data analytics to refine budget allocationManaged multi-channel campaign execution across various digital platformsCollaborated with creative teams to design compelling content and strategies, driving higher engagementProvided expert consultation and ongoing support to clients throughout the campaign lifecycleSpearhead marketing efforts as a Meta Marketing Pro, specializing in maximizing campaign performance.Collaborate with advertisers to design and implement effective ad campaigns on Meta platforms, tailored to specific marketing goals such as sales, leads, and brand awareness.Provide expert guidance on utilizing Meta’s advertising tools and strategies to optimize campaign outcomes.Serve as a dedicated resource within the Meta Accelerate program, offering exclusive support to high-spending clients to ensure their advertising investments achieve maximum ROI.Analyze campaign data and performance metrics to refine strategies, driving continuous improvement and success for clients.
EDUCATION
Chaudhary Charan Singh University
Business Administration and Management, General
ABOUT VEER KOHLI
Dynamic Marketing Professional with hands-on experience driving growth through…
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