Vasudha Sharma
Lead Content Strategist @Symcor
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WORK HISTORY
Lead Content Strategist @Symcor
Mississauga, ON, CA
Develop product and brand content to support marketing efforts at Symcor• Execute content creation engine to meet content needs across the funnel• Enhance thought leadership and sales collateral to drive brand awareness and sales growth
EDUCATION
BrainStation
Certificate, Search Engine Marketing and Search Engine Optimization
Asian College of Journalism, Chennai
TV Broadcast Journalism, Post Graduate Diploma in Broadcast Journalism
George Brown Polytechnic Continuing Education
Journalism Certificate, Writing Web Content
Amity School of Communication
Bachelor's in Journalism & Mass Communication, Mass Communication/Media Studies
SKILLS
ABOUT VASUDHA SHARMA
At Symcor, my role as Lead Content Strategist harnesses over a decade of expertise, where I craft and execute innovative content strategies that resonate with our B2B financial services audience. My leadership in marketing content and communications is grounded in a strong journalistic background, which enables me to tell compelling stories that foster growth and showcase Symcor\'s unique value propositions. My professional journey reflects a passion for impactful storytelling and a dedication to detail, ensuring every piece of content—be it social media posts, corporate blogs, or product collateral—aligns with our brand\'s voice and goals. Collaborating across teams, I have elevated our brand presence and driven engagement by championing best practices in content creation and digital marketing. I bring experience, agility and resilience.
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