Vanessa Bellissimo
Marketing and Communications Specialist @Officetrax
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WORK HISTORY
Marketing and Communications Specialist @Officetrax
Brampton, ON, CA
At Officetrax, a growing CMMS (Computerized Maintenance Management Software) company, I lead integrated marketing and communications efforts that bring clarity, consistency, and structure to how we communicate across the business. Working closely with Business Development, Product, Customer Success, and Leadership, I help shape how we articulate value internally and externally as the company scales.Key areas of focus and impact:• Lead the development of sales and marketing assets including feature sheets, product one-pagers, case studies, and thought leadership that clearly communicate product value and customer outcomes.• Own and evolve Officetrax’s digital presence, including website content and messaging optimization to ensure consistency, clarity, and engagement.• Build scalable internal and external communications frameworks that align teams, reinforce company values, and standardize how we show up across channels.• Design and execute client engagement initiatives such as surveys and feedback loops, translating insights into actionable recommendations for product and leadership teams.• Support brand positioning and go-to-market initiatives, including tradeshow strategy, messaging, and collateral, to strengthen Officetrax’s presence in the CMMS space.• Create internal communication programs that improve transparency, recognition, and alignment across teams, supporting engagement as the organization grows.• Act as a strategic partner across the business, developing systems and processes rather than one-off content, and ensuring communications support long-term growth.I’m known for creating structure where there is complexity, building communication systems that scale, and translating technical products into clear, compelling stories that build trust with customers, partners, and teams.
EDUCATION
Brock University
Bachelor of Arts - BA, Communication and Media Studies
Mohawk College
Post Graduate Certificate, Public Relations/Image Management
ABOUT VANESSA BELLISSIMO
I’m a strategic communications professional with 10+ years of experience across logistics, operations, and corporate communications in both corporate and agency environments. My expertise spans internal and external communications, executive visibility, community engagement, PR, content creation, and event management.Currently, I serve as a Marketing & Communications Specialist at Officetrax, where I design strategies, content, and programs that unify brand voice and strengthen engagement. Previously, I spent 8 years at Amazon Canada leading proactive PR, internal and external communications, community impact initiatives, and high-profile facility tours. Earlier in my career, I advanced through roles at Canada Bread and Langton Communications, building expertise in sustainability, CSR, government relations, and media relations.Outside of my corporate career, I’ve launched and led ventures that reflect my passion for creativity and connection: Evanessence, a boutique event. I also founded The Mommonality Market and hosted The Mommonality Podcast, both of which amplified community voices and stories.What ties it all together is my strength in creating structure from complexity, whether developing playbooks, producing content that resonates, or coordinating events that bring people together. I thrive at the intersection of storytelling, strategy, and collaboration.
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