Vanessa Summitt
Consulting Director @Amplifi
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WORK HISTORY
Consulting Director @Amplifi
US
As a Consulting Director with a rich background in PIM, MDM, DAM, and Syndication, I bring a depth of expertise that elevates client engagements and project outcomes. My specialization in data governance and change management allows me to offer insightful future-state recommendations and ensure the precision of deliverables. In my role, I engage with senior stakeholders and sponsors, fostering robust relationships and aligning technology solutions with their strategic objectives to drive revenue growth and operational efficiency. My responsibilities extend to strategic account planning, crafting detailed Statements of Work, and formulating compelling client proposals. I also contribute to the sales pipeline and make informed resource allocation decisions, contributing significantly to effective business planning and execution. My approach is tailored to meet the high standards and complex needs of executive leadership, ensuring alignment with their vision and corporate goals.
EDUCATION
Keller Graduate School of Management of DeVry University
Bachelor of Science (B.S.), Sales and Marketing
ABOUT VANESSA SUMMITT
As Consulting Director and Salsify Practice Lead at Amplifi, I specialize in driving data strategy, governance, and digital transformation initiatives that empower organizations to maximize the value of their data assets. I lead our platform-specific practice for Salsify, helping clients elevate their product experience management (PXM), syndication, and digital shelf performance through tailored implementation and advisory services.With hands-on experience in both Salsify and Stibo STEP, I bring a platform-agnostic perspective to Product Information Management (PIM) and Master Data Management (MDM), guiding clients in selecting and optimizing the right solutions for their business and data needs.Armed with a Lean Enterprise Black Belt, I take a structured, results-driven approach to strategic consulting, sales funnel support, and account growth. I collaborate closely with senior stakeholders and cross-functional teams to deliver future-state roadmaps, improve data governance frameworks, and unlock scalable business opportunities. My ability to bridge technical solutions with business strategy ensures clients gain sustainable competitive advantages.Beyond client engagements, I’m passionate about relationship-building and mentorship, talent development within my teams and elevating the next generation of data professionals. My recent achievements include shaping data governance programs, leading Salsify implementations, advising on Stibo STEP strategies, enhancing change management efforts, and supporting revenue growth through data-driven solutioning.I thrive in high-impact, collaborative environments where innovation and strategic thinking drive measurable success. Let’s connect and explore how data and product experience strategy can transform business performance!
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