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Vanessa Porazenka
Marketing Manager @99
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WORK HISTORY
Marketing Manager @99
Sao Paulo, BR
Passenger Marketing Manager Brazil • Leadership in marketing and implementation of 360º communication plans focused on brand strategies and brand visibility for 99.• Campaigns and initiatives for brand experience and awareness for portfolio categories os 4Wheels and 99Moto. • Monitoring market analysis to identify trends, opportunities, and threats, guiding strategic decisions.• Management of a multidisciplinary team.• Tracking and analyzing reports and performance metrics of marketing campaigns related for business results.• Promoting innovation and experimentation with new communication channels and technologies.Results: Through strategies integrating brand activations, sponsoship evets, and digital amplification in the music sector, we increased brand recall for 99Moto by 25% within 6 months (compared to the previous year)
SKILLS
ABOUT VANESSA PORAZENKA
Marketing executive with over 15 years of experience, specializing in leading teams and…
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