Vanessa Bluhm
Head of Product Portfolio Dachpl @Oatly
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WORK HISTORY
Head of Product Portfolio Dachpl @Oatly
Berlin, DE
Key Responsibilities:• Managing product portfolio strategy for DACH & PL• Implementing product launches within existing and new product categories • Coordinating cross-functional projects with different stakeholders in local and global business units, incl. General Management, Sales, Marketing and Operations• Keeping track of product performance • Facilitating market & category insights • Monitoring packaging and artwork process including local legal requirements • Optimizing internal processes and ways of working
EDUCATION
San Diego State University
Exchange Program, Business Administration/Marketing
Hamburg University of Applied Sciences
Bachelor of Arts (B.A.), Marketing/Technical Business Studies
The Berlin School of Economics and Law
Master of Arts (M.A.), International Marketing Management
SKILLS
ABOUT VANESSA BLUHM
Working with love brands in food & beverage industry; passionate about nutrition, the future of diet and wellbeing. And good coffee.
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