Valentina Alba
Digital Marketing & Communications Consultant @Gruppo Romano
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WORK HISTORY
Digital Marketing & Communications Consultant @Gruppo Romano
Palermo, IT
EDUCATION
Liceo Classico Statale
Diploma
Università degli Studi di Palermo
Dotteressa in Discipline della Comunicazione - Laurea triennale
SKILLS
ABOUT VALENTINA ALBA
Highly focused on performance, people describe me as an analytical mind, goal oriented, careful and organized person. 10 years+ experience in Digital Marketing by defining media strategies and managing more than 500 web campaigns on different digital media channels for national and international Brands. I started to work as Product and Project Manager in 2017 with the aim to define and improve the online products of the Tech Company Mosaicoon. Among these: data management platform (Sonar), data analysis platform (Tracking), video advertising platform (Plavid) and video marketplace platform (mosaicoon.com) In 2018, I started my career as Digital Marketing Consultant by defining the entire process of clients’ Marketing Strategies: from the Branding Strategy to the Digital Presence, from the Media Strategy to the Reporting. Startups were my natural environment and through my experience in these I’ve learned to pivot and adapt myself on changes. I’m a T-shaped resource, I like to explore and learn everyday something new from my colleagues and from the market. I love to talk and communicate with people and to share laughs and words as much as possible, perhaps in front of a big pasta meal.
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