Tyler Roach

Social Media and Digital Marketing Specialist @Little Creek Casino Resort

Shelton, WA, US

Manage and grow social media presence on Facebook (67K+ followers) and Instagram, ensuring consistent engagement- Develop and publish daily social media content, including promotions, and events to drive audience interaction and brand visibility- Design and create compelling graphics and videos tailored for social media platforms, enhancing audience engagement- Utilize HubSpot Analytics to analyze social media performance, extracting insights to optimize content strategy and increase ROI- Oversee website, ensuring accurate, engaging, and timely content to enhance user experience and support marketing campaigns- Manage advertising budget, allocating funds strategically, and process all advertising invoices to ensure accurate billing- Create, plan, and execute daily promotions throughout the casino- Manage vendor negotiations, procurement, and requisitions to ensure timely and accurate execution of promotions and events- Prepare and analyze pre and post-event ROI reports, assessing the impact of promotions and special events- Conduct research to identify local businesses and community events for sponsorship opportunities