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Tumay Chavdarova
Head of Strategy @Gymshark
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WORK HISTORY
Head of Strategy @Gymshark
London, GB
Lead strategic planning and growth initiatives in partnership with the CEO and C-Suite, shaping long-term priorities and driving growth and value creation across new markets, channels, and products
EDUCATION
London College of Fashion, University of the Arts London
Fashion Styling
University of the Arts London
BA (Hons) Fashion Management
Deutsche Schule Istanbul
High School
London Business School
Masters in Management
SKILLS
ABOUT TUMAY CHAVDAROVA
I am a strategy leader with 10+ years’ experience in consumer and retail, spanning both consulting and in-house leadership roles. Currently Head of Strategy at Gymshark, I partner directly with the CEO and C-Suite to shape our long-term growth, lead strategic initiatives, and partner with functional teams to deliver transformation. Previously, I spent 5 years at PwC Strategy & , advising private equity and corporates on M&A, growth strategies, and value creation in retail, consumer, and hospitality. My career began as a founder of a D2C jewellery brand, giving me first-hand entrepreneurial and commercial experience.With a Masters in Management from London Business School, I bring a global perspective, board-level advisory expertise, and a strong track record of driving growth and transformation in complex, fast-growth environments.
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