Tommaso Carrese

WORK HISTORY

EDUCATION

SKILLS

ABOUT TOMMASO CARRESE

Visual Merchandiser | Fashion Strategist | Luxury Retail ExpertWith a background in Fashion Communication & Advertising from the University of Urbino Carlo Bo and a Master’s in Visual Merchandising & Concept Store from Polimoda in Florence, I’ve built a solid and focused career in fashion retail — with a strategic emphasis on the luxury and contemporary fashion sectors.I began my professional journey at Inditex, progressing to become Country Visual Merchandiser for Zara Italia, where I managed national and international openings for the group.Over the years, I’ve collaborated with leading names such as Julian Fashion and Timberland, developing projects in visual merchandising, retail strategy, and display direction.Il ricettario del visual merchandising is his first book.A visual merchandising manual designed like a recipe book, filled with real case studies, practical examples, and hands-on exercises.A project that turns field experience into method, vision, and language.https://amzn.eu/d/4oDTnHjCurrently: • Visual Merchandiser for Ratti Pesaro’s luxury stores • Collaborator with The Apartment Cosenza and Strellson • Freelance Visual Merchandiser for Pitti Immagine Uomo, curating set-ups and visual identities for selected exhibitorsAs a lecturer at IED and Moodart Fashion School, I teach Visual Merchandising and Retail Experience, sharing both strategic and aesthetic insights with the next generation of fashion professionals.Core Expertise: • Luxury Visual Merchandising • Consumer Psychology & Fashion Marketing • Retail Storytelling & Store Experience • Fashion Semiotics & Brand IdentityMissionTo transform retail spaces into immersive brand experiences that resonate visually, emotionally, and commercially.Let’s design spaces that speak the language of the brand — and make the customer want to listen.