Tom Stuart
Marketing & Growth Director @Verto
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WORK HISTORY
Marketing & Growth Director @Verto
London, GB
Verto is a global B2B payments solution that helps businesses send money to anyone, anywhere. I lead the Marketing & Growth teams to develop and execute a global growth strategy to achieve our outrageously ambitious goals. Accountability for Acquisition, Retention and New Product GTM.
EDUCATION
University of Birmingham
2:1, Business with Spanish
SKILLS
ABOUT TOM STUART
A marketing leader with a proven ability to build and lead teams to drive accelerated growth. I have a track record of profitably scaling influential fintech, ecommerce and retail businesses, as well as operating internationally across B2B & B2C markets. My experience combines big-brand discipline with high growth scale-up flexibility. I thrive when given the challenge of unlocking growth with no established \'play book\' to follow.Highlights:>: Scaled B2B fintech 20X, from seed funding through to high value Series B.>: Built and scaled Marketing, Ecommerce and cross-functional growth teams of up to 40 members.>: Extensive experience across Growth, Product, Partner & Brand Marketing.>: Operated across UK, Europe & emerging markets (incl. South Africa, Russia & Brazil).>: Ownership of +$20M marketing budgets, departmental P&L accountability in retail & fintech businesses.Throughout my career I have successfully led the development and execution of cross-functional growth plans to exceed commercial targets in fast paced and changing environments.I have worked extensively across the full mix of marketing channels and disciplines to:> Accelerate customer acquisition, while also lowering CAC.> Develop and execute GTM plans to successfully launch new brands or products.> Increase retention. I am experienced in:> Building category leading brands> Digital Marketing> Content Marketing> SEO> Referral/WoM Marketing> CRM & Lifecycle marketing> Partnership development> ABMCritical to any achievements has been my ability to collaborate with and influence across different functions and levels in an organisation, including Product, Technology/Engineering, Sales and Customer Service teams, as well as fellow C-suite leaders and board members/investors. I am passionate about developing the talent in any team I lead and broader organisation I work for. I firmly believe that great businesses are built inside out.
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