Tom Rosenthal
Director of Marketing & Customer Success @Janitors Supply Company Inc.
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WORK HISTORY
Director of Marketing & Customer Success @Janitors Supply Company Inc.
As Director of Marketing & Customer Success at Janitors Supply Company, I focus on strengthening how we grow, serve customers, and operate as a business. My work sits at the intersection of marketing, sales support, and customer experience, with an emphasis on building systems and processes that support long-term growth.I collaborate closely with leadership, sales, customer service, operations, and purchasing to improve how we identify opportunities, support our customers, and create a more aligned approach across the organization. A key part of my role involves developing programs, tools, and reporting that help our team better understand customer activity, uncover opportunities, and deliver consistent value.Key Responsibilities:• Lead marketing strategy and execution to strengthen brand positioning, generate demand, and support sales growth.• Oversee and implement customer success initiatives that improve onboarding, engagement, retention, and long-term account development.• Partner with sales management to shape growth strategy by identifying market opportunities, improving visibility into customer activity through data and reporting, and aligning marketing initiatives with field execution.• Collaborate cross-functionally with sales, operations, purchasing, and customer service to improve processes and ensure a consistent customer experience.• Build reporting and analytics frameworks that provide better insight into customer trends, purchasing behavior, and business performance.• Identify operational improvements and systems that help modernize how the organization engages customers and manages growth initiatives.• Introduce new tools, technologies, and programs that improve internal efficiency and enhance the value delivered to customers.
EDUCATION
Penn State Erie, The Behrend College
Master of Business Administration (MBA), Business Administration and Management, General
Cathedral Preparatory School
High School Diploma
Penn State Erie, The Behrend College
Bachelor of Science - BS, Marketing
Penn State Erie, The Behrend College
Communication and Media Studies
ABOUT TOM ROSENTHAL
I currently serve as Director of Marketing & Customer Success at Janitors Supply Company and Director of Brand & Product Strategy for AMGO Products, a manufacturer of professional cleaning and sanitation chemicals. Across both roles, my focus is on strengthening how we approach customer relationships, product programs, and long-term business growth.At Janitors Supply, I lead initiatives focused on customer success, sales alignment, and improving the systems and data visibility that help our teams better understand customer activity and opportunities. My work involves building the processes that support long-term customer relationships and more informed decision-making across the business.Through my role with AMGO Products, I help guide brand development and product strategy for our chemical manufacturing line, supporting the development of facility care programs and product solutions used across commercial, institutional, and industrial environments.I work closely with leadership, sales, customer service, manufacturing, and operations teams to align strategy, improve internal workflows, and identify new growth opportunities. I enjoy solving problems that sit between departments and helping bring clarity and alignment to how the business moves forward.Whether it’s improving internal processes, strengthening customer relationships, or developing product programs that support our customers’ operations, my focus is on helping the organization grow in a practical and sustainable way.
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