Tahra Friedman
Marketing and Social Media Manager @Munich Airport Nj Llc
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WORK HISTORY
Marketing and Social Media Manager @Munich Airport Nj Llc
Newark, NJ, US
Created and executed integrated marketing campaigns for diverse portfolio of consumer and retail partners (MAC Cosmetics, Shake Shack, Kiehl’s, LEGO Store, and others) to increase partner sales.Launched company’s first influencer campaign and social media strategy, achieving an increase in engagement and brand visibility engagement across target audiences.Managed cross-functional collaboration with retail and operations teams to develop campaign toolkits, promotional messaging, and shopper engagement activations, driving an increase in concessions sales.Developed employee and passenger communications (newsletter, digital signage, web content), raising overall customer satisfaction.
EDUCATION
NYU Stern School of Business
Master of Business Administration - MBA, Marketing
Hofstra University
Bachelor of Arts, Communications
SKILLS
ABOUT TAHRA FRIEDMAN
Innovative and data-driven brand and marketing manager with 6+ years of experience building consumerengagement and sales growth. Skilled in integrated campaign strategy, influencer and social media management, and cross-channel brand storytelling. Known for combining creativity with analytical rigor to develop campaigns that strengthen brand equity and drive measurable ROI.
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