Tista Lather
Account Manager - Programmatic @KINESSO
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WORK HISTORY
Account Manager - Programmatic @KINESSO
Toronto, ON, CA
Planning | Strategy | Team and Stakeholder Management | BillingClients - Sobeys, Voila, Hershey, McCain, AllState Insurance
EDUCATION
Jaypee University of Information Technology
BTech - Bachelor of Technology, Information Technology
National Institute of Technology, Kurukshetra, Haryana
MBA - Master of Business Administration, Marketing Management
St. Lawrence College
Post Graduate Certificate, Digital Marketing Communications
ABOUT TISTA LATHER
Well organized, creative, and proven marketing professional. Over 6 years experience working with and across business development teams and well as external clients and agencies on creative, editorial, strategic, and tactical levels. Significant negotiation experience. Track record of delivering unique and effective content. Impressive history of planning and executing marketing campaigns.Skilled in Google Ads, Meta Ads, LinkedIn Ads, DV360, DCM and other DSPs, Google Analytics, thirst party platforms such as Appsflyer/Branch/Firebase, Advanced Excel and Tableau. Research professional with a MBA (Marketing Management) from National Institute of Technology, Kurukshetra.
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