Tim Youngman
Marketing and Communications Director @Pure Unity Health Group
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WORK HISTORY
Marketing and Communications Director @Pure Unity Health Group
The Pure Unity Health Group ~(formally Unity Health Group) is made up of the businesses Pure Unity Health, Pure Physiotherapy, Medical and Legal Admin Services (MLAS) and Rehab Direct, is one of the leading UK providers of healthcare services working across the private and public sectors. It brings together high-quality services in the medical, legal and healthcare sectors. Pure Unity Health is part of ExamWorks UK and the ExamWorks global network which includes the United Kingdom, Australia, Canada and the United States of America, delivering over three million independent medical examination related service referrals annually.Responsibilities include:• Planning, development, and delivery of UHG’s marketing strategies and tactical marketing plans that grow brand awareness, drives lead generation, increases client retention and builds brand advocacy for UHG brands and services. • Group digital transformation - rebuilt web presence for Pure Physiotherapy and Pure Unity Health brands implementing new content, SEO and social strategy to grow brand awareness and inbound leads.• Rebuilding all sales collateral to dive client acquisition and retention.• Private customer journey experience mapping and improvements from enquiry to advocacy. Including templating private client experience and environments across UK roll out of private physio clinics to ensure consistency of best practice approach and experience.• Group strategy process, development and implementation.• Development and delivery of internal communications strategy - launching new cross group internal comms plans and activities to improve eNPS and employee engagement.• External media, public relations activities and corporate communications, crisis and reputation management comms.
EDUCATION
De Montfort University
BSC Hons Chemistry and Business Studies, Marketing, Economics, Management, Accountancy, Market Research, Applied Chemistry
SKILLS
ABOUT TIM YOUNGMAN
An experienced director of marketing and business development professional with a proven track record of delivery, growth and building high performing teams. Experience of working in both corporate and SME environments. Expertise in managing and growing existing brands as well as launching and building new businesses and products both digital and offline. Passionate about brands and how they interact with consumers. A strong strategic background backed with excellent communication and presentation skills. Regular speaker on marketing and digital marketing and guest lecturer on brand and marketing at the University of East Anglia, conference host and newspaper columnist.
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