Tiffany Snyder

Key Account Manager @Lenus

Irvine, CA, US

Serve as a full-scale brand strategist and business partner to 25+ digital entrepreneurs, owning campaign execution, positioning, and business growth strategy to scale personal brands into multi-million dollar platforms.• Own marketing and brand strategy for 25+ digital-first entrepreneurs, generating over $2.5M in combined annual recurring revenue across lifestyle and wellness verticals•Lead go-to-market planning, campaign execution, and content strategy that increases lead flow by 75% and sustains 10%+ monthly business growth.• Manage $200K+ in paid media spend across Meta and TikTok, optimizing creative testing and audience segmentation to achieve a 5.6x average ROAS.• Build narrative-driven brand identities that help clients stand out in saturated markets and form long-term connections with their audience• Launch full-funnel marketing campaigns across email, social, and web that consistently outperform industry engagement benchmarks• Advise on pricing strategy, onboarding workflows, client retention plans, and overall business operations, resulting in an approximate 30% increase in lifetime value• Oversee hiring and training for junior staff and creative teams, improving content delivery time by 45% and customer satisfaction by about 20%• Recognized as a Top 3 strategist nationwide from 2021 to 2023 based on client revenue growth, retention, and campaign performance

Penn State University

BA-Public Relations, Communication and Media Studies