Theresa Peterson

WORK HISTORY

EDUCATION

ABOUT THERESA PETERSON

I\'m a dynamic marketing professional with almost seven years of experience in SEO, Email, SMM, Web, Performance marketing and Market Research. I have worked in teams of more than five members, fostering a collaborative atmosphere and engaging in cross-learning. I have managed multiple projects across different industries, achieving impressive results. My experience includes working for clients in various countries such as the US, UK, Ireland, Canada, and the UAE. As a strategic thinker, I provide valuable recommendations for website enhancements. Key Skills: Utilized various analytical tools to measure website page speed & performance and plan for improvements. Digital Marketing (Experienced in SEO, Email, SMM, Web, Performance marketing and market research) Optimized website content, meta tags, headings, and images to improve search rankings and enhance user experience. Google Analytics expert with more than 3 years of relevant experience. Communicated with the Website Development Team to make the website more and more user friendly Improved site usability, leading to a lower bounce rate and longer time spent on the site. Responsible for improving website search results presence and optimizing their ROI Leverage exceptional communication and interpersonal skills to develop and maintain highly collaborative cross-functional relationships. Monitored and evaluated SEO efforts using performance reporting and analytics, making recommendations for amendments and improvements. Expereinced with Marketing Tools like SEO, Google Web Master Tools, Keyword Planar, SEMRush, Google Page Speed Insights, Google Analytics, XML Sitemaps, SEO Site Checkup, Structured Data Testing Tool, Active Campaign, Brevo.