Devesh Tiwari
Director of Growth Marketing @We Know Training
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WORK HISTORY
Director of Growth Marketing @We Know Training
Toronto, ON, CA
Leading end to end growth marketing strategy, marketing operations, digital, analytics & lead generation for all brands under We Know Training - Danatec, Fleet Safety International, Guard Training, Relo, Business Career College, Cannsell & more. Responsible for generating revenue through online advertising, SEO/AEO/GEO, email marketing, content, sales enablement & customer analytics.
EDUCATION
Savitribai Phule Pune University
Bachelor of Engineering - BE, Electrical and Electronics Engineering
Indian Institute of Management Bangalore
EEP, Marketing & branding
SKILLS
ABOUT DEVESH TIWARI
With over 17 years of experience leading marketing strategy, performance, and growth, I’ve helped B2B, B2C, eCommerce, and SaaS companies build demand engines that scale. My focus is simple — connect strategy to measurable outcomes.I design and execute data-driven marketing programs that bridge brand, demand, and customer experience — combining storytelling, analytics, and automation to deliver growth with precision. I’ve built teams from the ground up, led agencies and freelancers, and worked alongside executive leaders to turn business goals into clear, ROI-focused marketing strategies.Having led campaigns across diverse markets, I bring a global perspective to every challenge — one shaped by different audiences, industries, and cultures. That mix of analytical rigor and creative instinct defines how I lead and what I build.A lifelong learner, I read widely across marketing, psychology, technology, and strategy — always looking for the patterns that explain why people act, decide, and buy. Outside work, I play electric guitar, write short stories and poetry (many shared on deveshtiwari.com), and stay endlessly curious about how creativity and technology shape human behavior.
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