Teddy Almaraz

Digital Commerce Manager @adidas

Portland, OR, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2019 — Present

Digital Commerce Manager @adidas

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Co-own the end-to-end shopping journey for the outdoor consumer by optimizing onsite content, product metadata, partnering with SEO, onsite merchandising, and search on adidas.com-Collaborates with the global digital teams on projects such as: global adiClub membership activations, site tool enhancements and product launch campaigns-Created and owns the distribution of monthly reporting: Product selling, site KPI\'s, product activations and onsite tools-Partners with; site merchandising, SEO, performance marketing, metadata, A/B testing and personalization teams on driving the traffic, product findability and optimizing consumer journey on adidas.com-Heads the NAM TERREX & Five Ten adiClub membership activation strategy and calendar. Focuses on membership acquisition and retention to increase customer base and incremental sales-Executes brand campaigns to educate target audiences on product features, benefits, and values-Led the digital traffic strategy for the opening of the Portland adidas TERREX pop up store-Served as the business unit digital project lead for the adidasoutdoor.com to adidas.com site migration-

EDUCATION

2002 — 2004

Brooks College

AA, Merchandising/Planning

SKILLS

E-CommerceAdvertisingProduct DevelopmentVisual MerchandisingRetailFashionMarketing StrategyPowerpointTime ManagementCustomer ServicePhotographySalesAnalysisInventory ManagementMerchandisingStrategyManagementLeadershipTrainingMarketingAssortmentCoachingApparel

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