Taylor Bridge

Digital Marketing Specialist @Abc 7 Wwsb-Tv

Sarasota, FL, US

Ensures successful execution of our clients\' digital campaigns by handling setup, ad traffic, optimization, and reporting with knowledge of digital products such as: Core Display/Video Ads on our Website and Apps, Audience Targeting Display/Video Ads, Targeted Email, OTT, Social Ads, Paid-Search, SEO, and YouTube Ads. • Helps to bring the clients\', as well as my own, vision of their ads to fruition by working with our GDM design team, ensuring a compelling, intriguing, and engaging creative is produced. • Ensures all digital ad traffic is properly placed, running successfully, and pacing at a solid rate. • Constantly tracks campaigns to ensure successful outcomes and offers optimization recommendations to surpass clients\' goals to continue to provide excellent service and top-notch results. • Utilizes our Reporting Dashboard to create customized reports to show the value of our campaigns and to add an extra layer of transparency to clients to establish trust and a strong relationship adding to the long-term stability for WWSB and all of our clients.

Ottawa University

Biology, General

University of Florida

Master of Science - MS

University of South Florida

Bachelor's degree