Tara Phelan
Senior Director of Marketing @Optimum Energy
New York, NY, US
EMAILS
t••••••••@optimumenergyco.com
MOBILE NUMBERS
+19•••••••17
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WORK HISTORY
Nov 2024 — Present
Senior Director of Marketing @Optimum Energy
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NY, US
SKILLS
Strategic PlanningIntegrated MarketingAsset ManagementAdvertisingSEOProduct MarketingBloggingLead GenerationFinancial ServicesCrmWebinarsFinanceBusiness DevelopmentDigital MarketingEvent ManagementMarket ResearchEvent PlanningOnline MarketingLinkedin MarketingNegotiationEmail MarketingCampaign DevelopmentSocial MediaDirect MarketingFacebook MarketingStrategySalesforce.comLeadershipPress ReleasesFixed IncomeDigital MediaDerivativesMarket DataCampaign StrategyBudget ManagementPublic RelationsBusiness StrategyCorporate CommunicationsMarketing StrategyCustomer Relationship Management (Crm)
ABOUT TARA PHELAN
Marketing and communications leader with expertise in overseeing corporate and product positioning, brand strategy, and integrated programs to drive customer engagement and market expansion for technology-focused financial services. Key strengths include positioning/messaging development, go-to-market strategies, market intelligence, campaign development, event strategy, and digital marketing platforms as well as social media.
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